Image Consulting for Reinvention

This is image consulting built around narrative communication, designed to signal a chosen identity, especially to you.

Black and white photo of a woman with light wavy hair in profile, wearing a sleeveless white top, standing against a textured wall.

What this is

This service

is for the in-between moment where you’ve released the old version of you, and the new one isn’t fully established yet, whether the shift was chosen or initiated by circumstance.

For the evolution to happen, the new you needs to be created intentionally, then embodied, and anchored. This is made for the situations where one dramatic appearance change isn’t enough. You need all old signals edited out and replaced with a new visual language, so you feel free of the past.

The goal

is that you believe you’re the new you. This means everything is fully tailored to your context, because what pulls you back or builds you forward is specific to your history, your environment, and the visual cues you live with that keep reactivating the old identity. You choose who you’re becoming, and together we anchor it as the new you.

How we do this

This is a consulting container designed for people who need their external world to match the decision they’ve made with the same level of precision and power. The work is holistic and practical at the same time, because a character is built through both meaning and execution.

We work with the same logic used in narrative creation and character design. We treat identity as narrative; self-concept is the script you live from, and self-expression is how that story becomes visible in your life. We shape both, so the new version is embodied internally and seen externally, without any mixed signals. We move through two phases: first, we define the character you’re becoming, then we translate it into your reality through a tailored execution plan.

A tattooed man with a beard is sitting on a bed, looking at his phone. The man is shirtless and has tattoos on his arms, chest, and neck. The bed has white sheets, and the man appears to be in a room with plain walls.

Who this is for

You…

  • know yourself well, and you know what you want.

  • have already made the internal decision to change, and you’re not interested in going back.

  • have outgrown the old version of you, and are ready to leave it behind.

  • are focused on building forward, not looking back.

  • want momentum and are not resistant to change.

  • are action-oriented and ready to implement a method.

  • see yourself as an active author in your life, instead of using circumstances as excuses.

This is not therapy or a surface-level makeover.

This is a clear process to follow through with change.

A woman sitting at an outdoor café, drinking from a coffee cup and holding a cigarette, with people walking by on the street behind her.
A man in a black t-shirt and black pants is lifting dumbbells while seated in a gym. He is holding a dumbbell in each hand, with his arms bent at the elbows. The background includes shelves with more dumbbells and a textured wall.
A woman sitting outdoors near tall grass and trees, wearing a sweatshirt and a headscarf, looking at the camera.
Black and white portrait of a young man with short hair, nose piercings, and rings on his fingers, resting his chin on his hand and looking downward.
A woman crouching outdoors with a white cat, surrounded by green foliage. 
 All photographs concepted & shot by Martta Norvanto. Each photograph is an expression of the subject's identity and desired image.

Next step

This work is available on a limited basis.

A short form is used to understand context before moving forward.

From there, scope and format are determined individually.

This service is provided by Martta Norvanto.

READ MORE